Extreme E, the revolutionary new electric SUV off-road racing series, has today confirmed it will provide a host of virtual hospitality opportunities around all of its races, with the aim of bringing the Extreme E experience to guests remotely in their homes, offices and other suitable venues.
As a series that is ever-mindful about its footprint and maintaining minimal on-site attendance, Extreme E has always concentrated on innovative solutions and alternatives to how traditional sports events are run. The current pandemic has highlighted this need more than ever.
The packages will include a unique and immersive viewing experience featuring a VIP access portal, livestreaming service, garage tours, race director cuts, chat platform, access to team and driver radios and a live DJ stream, amongst other exclusive benefits.
And the Virtual Reality (VR) doesn’t stop there. VR goggles will be sent to guests so they can watch footage filmed with 3D cameras and access driver interviews, track walks, drone laps and hot laps. There will also be the opportunity to put questions to drivers and celebrities at the races.
In addition, a VIP culinary experience will be on offer whereby a personal chef will arrive at your own home or office to create a themed menu based on the Extreme E race location. Guests won’t need to worry about a thing, as chefs bring everything from food to culinary gifts.
There will also be the option to order VIP hamper boxes including signed merchandise, a signature drink mix from the race location and climate warrior bracelets.
Alejandro Agag, Extreme E Founder and CEO, said: “As a championship, we are always looking to innovate and offer the best access and experiences to our teams and partners. If Covid-19 has taught us anything, it is that there is technology in place to allow us to do pretty much anything remotely.
“Virtual Reality is becoming more and more prevalent in society, and it is something we are taking very seriously here at Extreme E. The aim of the virtual hospitality packages will be to provide a memorable and immersive experience for guests without needing to travel thousands of miles. It is a fantastic opportunity for our partners to really show their employees what they are supporting and fully engage them in the culture of the championship and the remote locations Extreme E visits.”
Ania Porzuczek, Hospitality Manager at Extreme E, commented: “It is fantastic that we have access to so many new technologies and services to allow us to bring our guests as close to the action as possible without leaving their home. This is a new challenge for Extreme E but we are all about making the impossible possible.”
More details of how to book these packages will become available as the inaugural 2021 season draws closer.