Extreme E and Aurora Media Worldwide take dual honours at prestigious SVG Awards

The pioneering duo were presented with SVG’s coveted One Planet award for Sustainability in Sports (TV) and Outstanding Production (Event) award.

Both Extreme E and Aurora Media Worldwide faced fierce competition from the highest echelons of the sports industry. Throughout the selection process, the judges were looking to reward those that have taken risks, led by example, overcome challenges, and achieved results in both production and broadcasting throughout the 2021 calendar year.

Ali Russell, Chief Marketing Officer at Extreme E, said: “We are beyond delighted to have won these two very prestigious SVG Awards. It is a huge fillip for both us and Aurora Media Worldwide.

“Working with Aurora Media Worldwide is a joy. They are a trusted leader in broadcasting and do an amazing job of bringing our unique motorsport adventure, in incredible locations, to life while inspiring fans in ways never seen before in motorsport.

“Nothing beats recognition by our peers of the immense hard work that we have all done in highlighting environmental issues, promoting sustainability and gender equality, whilst at the same time bringing world class sporting entertainment to millions of viewers.”

As a sport built out of social purpose, but with racing at its core, Extreme E utilises its platform to promote electrification, sustainability and gender equality.

Racing in remote locations previously damaged by climate change or human interference, the series aims to maximise awareness around these critical issues, whilst minimising the environmental impact of its events.

Extreme E’s host broadcaster, Aurora Media Worldwide, is a fully integrated content agency which is central in bringing Extreme E’s world-first motorsport to life. The Championship’s remote race locations – which include desert, arctic, glacier and coastal sites – provide a challenging yet stunning canvas for hybrid storytelling.

Lawrence Duffy, Managing Director at Aurora Media Worldwide, said: “Once in a while a project comes along which genuinely moves the needle. The pioneering spirit and innovation behind Extreme E has been very well recognised by our industry and that is very gratifying. But we have only just started to tell the story of climate change through the lens of sport.  We all have much more to learn about sustainability and we hope to take the audience with us.”

George Bevir, SVG Europe editorial director and Chair of the judges, added: “Congratulations to all the winners and everyone who was shortlisted. They should all be rightly proud of their achievements. The jury’s choices reflect the best of sports television in Europe but also highlight the incredible work that the industry continues to do. Long may it continue.”

Since the series launched last year, Extreme E has won the following awards:

Sport Industry Awards 2022: Environmental Sustainability Award 
The Race Media Awards 2022: Brand of the Year, alongside Interstate Creative Partners
Motorsport UK’s Night of Champions 2022: 2022 Environmental Award
Broadcast Tech Awards 2021: Technical Innovation (Sport) Award and Creative Use of AR/VR, alongside Aurora Media Worldwide and North One
Broadcast Sport Awards 2021: Sports Production of the Year
Leaders Sports Awards 2021: The Sustainability Award

Extreme E:

Simra Gulzar, Communications Supervisor
E: media@extreme-e.com / T:+44 7552 858229

Josh Bell, MPA Creative:     
E: jb@mpacreative.com  / T: +44 7557 102540

Diego Bustos, BE Mass Media (Latin America -including Brazil-, US Hispanics, Spain, Portugal)
E: diego.bustos@bemassmedia.com / +569-8829-9138 or +1-660-847-4645

NOTES TO EDITORS

About Extreme E:

Extreme E is a radical new racing series, which will see electric SUVs competing in extreme environments around the world which have already been damaged or affected by climate and environmental issues. The five-race global voyage highlights the impact of climate change and human interference in some of the world’s most remote locations and promotes the adoption of electric vehicles in the quest for a lower carbon future for the planet.  

To minimise local impact, Extreme E races will not be open to spectators, with fans instead invited to follow the action through live TV broadcast, and on social media. 

The St. Helena, a former passenger cargo ship, has undergone a multi-million Euro refit to minimise emissions and transform her into Extreme E’s operations hub. The ship will be used to transport the championship’s freight and infrastructure, including vehicles, to the nearest port, minimising Extreme E’s footprint, as well as being used to facilitate scientific research through its on-board laboratory.

Extreme E is also pioneering hydrogen fuel cell technology which will enable its race fleet to be charged using zero emission energy. This innovative solution from AFC Energy uses water and sun to generate hydrogen power. Not only will this process emit no greenhouse emissions, its only by-product will be water, which will be utilised elsewhere on-site. 

Extreme E Season 2 Calendar:  

Neom, Saudi Arabia 
19-20 February 2022 

Sardinia, Italy  
06-07 July 2022 

Sardinia, Italy 
09-10 July 2022 

Antofagasta, Chile 
24-25 September 2022 

Punta del Este, Uruguay  
26-27 November 2022 

About Continental Tyres: Founding Partner and Official Tyre Partner 

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent, and affordable solutions for vehicles, machines, traffic and transportation. Continental generated preliminary sales of €37.7 billion in 2020 and currently employs more than 235,000 people in 58 countries and markets. In 2021, the company celebrates its 150th anniversary.

The Tires business area has 24 production and development locations worldwide. Continental is one of the leading tire manufacturers with more than 56,000 employees and posted preliminary sales of €10.2 billion in 2020 in this business area. Continental ranks among the technology leaders in tire production and offers a broad product range for passenger cars, commercial and special-purpose vehicles as well as two-wheelers. Through continuous investment in research and development, Continental makes a major contribution to safe, cost effective and ecologically efficient mobility. The portfolio of the Tires business area includes services for the tire trade and fleet applications, as well as digital management systems for tires.

About CBMM: Founding Supplier

CBMM is the world leading supplier of niobium products and technology. Headquartered in Brazil, with offices and subsidiaries in China, Netherlands, Singapore, Switzerland and the United States. CBMM offers technical innovation to customers around the globe through a team of over 2,000 highly trained, dedicated professionals providing cutting-edge niobium products and technology to over 400 clients in around 40 countries.

About LuisaViaRoma:

Defined by the Financial Times as “A haven for directional fashion,” LUISAVIAROMA.COM is the top online luxury fashion destination with 5,000,000 visitors per month and worldwide shipping. With each new season, the website presents the collections of more than 600 established designers and young emerging talents.

About Zenith: Official Timekeeper and Founding Partner

Zenith exists to inspire individuals to pursue their dreams and make them come true – against all odds. Since its establishment in 1865, Zenith became the first watch manufacture in the modern sense of the term, and its watches have accompanied extraordinary figures that dreamt big and strived to achieve the impossible – from Louis Blériot’s history-making flight across the English Channel to Felix Baumgartner’s record-setting stratospheric free-fall jump. Zenith is also highlighting visionary and trailblazing women – past and present – by celebrating their accomplishments and creating in 2020 its first-ever collection dedicated entirely to them, Defy Midnight. 

With innovation as its guiding star, Zenith features exceptional in-house developed and manufactured movements in all its watches. Since the creation of the El Primero in 1969, the world’s first automatic chronograph calibre, Zenith has gone on to master fractions of the second with the Chronomaster Sport and its 1/10th of a second precision and the DEFY 21 with a precision of 1/100th of a second. Zenith has been shaping the future of Swiss watchmaking since 1865, accompanying those who dare to challenge themselves and break barriers. The time to reach your star is now.

About Allianz: Founding Partner and Official Insurance Partner

The Allianz Group is one of the world's leading insurers and asset managers with more than 100 million private and corporate customers in more than 70 countries. Allianz customers benefit from a broad range of personal and corporate insurance services, ranging from property, life and health insurance to assistance services to credit insurance and global business insurance. Allianz is one of the world’s largest investors, managing around 790 billion euros on behalf of its insurance customers. Furthermore, our asset managers PIMCO and Allianz Global Investors manage 1.7 trillion euros of third-party assets. Thanks to our systematic integration of ecological and social criteria in our business processes and investment decisions, we are amongst the leaders in the insurance industry in the Dow Jones Sustainability Index. In 2020, over 150,000 employees achieved total revenues of 140 billion euros and an operating profit of 10.8 billion euros for the group.

About Vodafone Business: Official Technology and Communication Partner
With expertise in connectivity, global scale and the leading IoT platform, Vodafone Business is a leading technology communications company helping organisations succeed in a digital world and keeping society connected. Vodafone’s purpose is to connect for a better future, enabling an inclusive and sustainable digital society, and many of its solutions have sustainability and inclusivity embedded.

Unique in its scale as the largest pan-European and African technology communications company, Vodafone transforms the way we live and work through its innovation, technology, connectivity, platforms, products and services. Vodafone operates mobile and fixed networks in 21 countries, and partners with mobile networks in 52 more.  As of 31 December 2021, they had over 300m mobile customers, more than 28m fixed broadband customers and over 22m TV customers.

This collaboration will see Vodafone Business leading innovations and capabilities such as 5G, MPN, IOT and MEC, integrated into Extreme E’s global operations and will include full involvement in the purpose- driven elements of the series, with special prominence on Extreme E’s Legacy Programmes and the Science Laboratory on board the St Helena.Through its IOT solutions, Vodafone Business is helping sustainability efforts, including agriculture, forestation and decarbonisation of energy grids.

Find out more on http://www.Vodafone.com/business  and follow Vodafone on its social media channels:
Twitter: @VodafoneGroup
LinkedIn:  www.linkedin.com/company/vodafone

About Neat Burger: Official Plant-based Partner

Neat Burger is one of the world’s fastest growing plant-based sustainable burger chains, backed by key investors Formula 1 Champion and X44 Extreme E team owner, Lewis Hamilton, and actor and environmentalist, Leonardo DiCaprio.
Established in 2019, Neat Burger has achieved not only a loyal fanbase but industry recognition too, having won for a second year running the UK’s Best Vegan Restaurant of the Year at the Deliveroo Restaurant Awards and it was nominated for the 2021 GQ Food & Drink Sustainability Award. Most recently, the brand was awarded PETA’s inaugural Company of the Year Award for its game changing approach to plant-based diets, encouraging people to eat delicious, protein-packed plant-based meals.

As part of its mission to create a sustainable future, Neat Burger is working with Eden Reforestation Projects on its large scale reforestation initiatives. In 2021, Neat Burger funded the planting of over one million mangrove trees in Madagascar.

About EY: Official Innovation Partner

EY is a global leader in assurance, tax, strategy, transaction and consulting services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities.

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation are available via ey.com/privacy. For more information about our organization, please visit ey.com.

This news release has been issued by EYGM Limited, a member of the global EY organization that also does not provide any services to clients.

About INTERprotección: Official Insurance Broker

INTERprotección is composed of a group of Mexican insurance, reinsurance and surety bond brokerage companies. With global presence and recognition, INTERprotección has more than 40 years of experience in management and comprehensive risk consulting in the Mexican market. Its business model is focused on bringing the client to the forefront and offering them the best service through innovative and disruptive products, more recently with its new brand ​inter.mx,​ its insurance digital platform that is transforming the insurtech game. Follow INTERprotección on YouTube, Facebook and Twitter ​@I​NTERproteccion

About Enel X Way: Official Smart Charging Partner

Enel X Way is the Enel Group's new global business line entirely dedicated to electric mobility. Currently, Enel X Way manages approximately 320,000 charging points, both directly and through interoperability agreements in place worldwide1. As a global platform for e-mobility, the company is focused on developing flexible charging technologies and solutions to improve the customer experience by supporting the electrification of transport for consumers, businesses, cities and public administrations

Find out more on https://enelxway.it/en/home and follow Enel X Way on its social media channels:

LinkedIn:  Enel X Way

Twitter: @enelxway

Instagram: @enelxway 

Facebook: @enelxway

¹ Public and private charging points, including points of interoperability.